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Frasers Centrepoint Launches Second Services Residence In Thailand
Daily Bulletin | 27 October 2015
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Frasers Centrepoint’s hospitality arm, Frasers Hospitality, will be introducing its serviced residence brand Modena by Fraser to Thailand with the opening of Modena by Fraser Bangkok in 2016.

The 239-unit Modena by Fraser Bangkok adds to the group’s portfolio in Thailand where it currently operates the 163-unit Gold-Standard Fraser Suites Sukhumvit serviced residence in central Bangkok.

The Modena by Fraser brand first made its debut in China in 2010 with the opening of Modena by Fraser Heping Tianjin. The years that followed saw the launch of four more Modena by Fraser properties – Modena by Fraser Putuo Shanghai, Modena by Fraser Jinjhu Suzhou, Modena by Fraser Wuxi and Modena by Fraser Zhuankou Wuhan – which reflect the positive reception of Modena by Fraser’s fresh approach to modern serviced residence living in each market.

The group believes Thailand to be an ideal market for the introduction of the Modena by Fraser brand as the group develops the brand further with an emphasis on eco-friendliness and sustainability, allowing travelers to Bangkok to benefit from the rejuvenation of the brand, which advocates a green approach to modern serviced residence living.

Frasers Hospitality’s global portfolio, including those in the pipeline, stands at 132 properties5 in 77 cities and more than 21,000 keys worldwide.

Frasers Property  1.780 +0.010 +0.56%   
Business: Co operates as a real estate company. [FY18 Geographical] Australia (41.1%), Singapore (33.2%), Europe (14.1%), China (7.2%), others (4.4%).

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